Big Weed is the story of a Colorado businessman who dreams of building a state-of-the-art tourist destination in the foothills of the Rockies devoted to the glory of (legal) marijuana—and makes that dream come true. He shares the story of how he got into this burgeoning field, his company’s ups and downs, and insights that can be applied to almost any other business.
I’ve written about a half dozen books for business people, in their voices, but Mr. Hageseth is the first to permit me to share a byline with him. You can see the gorgeous plans of his upcoming “weedery”—which I’d describe as being like a brewery, winery, meadery, or cidery, only with marijuana—at this website. The $30 million-dollar facility is currently under construction.
Palgrave/Macmillan pubbed the book April 20, 2015, a date of special significance for cannabis lovers.